Investing in Volunteers – is it masses of work?
Updated for the 2021 IiV standard
I was asked this question some years ago now by an organisation* as an Investing in Volunteers
assessor, along with other questions around costs, benefits and price. Here was my answer (expanded!)
Investing in Volunteers
(IiV) is the UK quality standard for good practice in volunteer
management. It can be gained by any organisation that involves
volunteers regardless of size or sector. Since I first wrote this post, Ideas to Impact worked with the four lead bodies in the four countries of the UK to revise the standard
to make it more applicable and with more targeted guidance for organisations of different sizes and types where their experiences may differ.
This was my response; please get in touch if you want to know more.
* In the years since I wrote this I'm pleased to report that the organisation has achieved Investing in Volunteers three times, so they clearly see the value!
What are the benefits?
An impact report on the standard identified that achieving IiV:
- Raised the profile of volunteering in the organisation
- Cemented the place of the volunteering programme in meeting the organisation’s outcomes
- Increased pride in volunteering
- Developed a more consistent approach to volunteers
- Gave a sense of achievement to volunteer managers
Other benefits could include:
- It publicly demonstrates commitment to volunteering
- Increasing volunteers’ motivation and enhancing their experience - achievers have reported a sense of pride amongst volunteers when the standard has been awarded.
- Clarity about how volunteers deliver and help to shape your strategy
- Encouraging more people to volunteer
- Enhancing your reputation in the local community and with funders
- Minimising potential risks arising from the involvement of volunteers.
Do commissioners and funders recognise it?
Like other quality standards it can give reassurance to commissioners and funders that you have robust practices in place to manage volunteers. I have seen one procurement exercise that specified that organisations must have Investing in Volunteers, I would be interested to know whether there are others.
How long does it last for?
Is it masses of work?
If you’ve already got basic procedures in place as many organisations have, for example around recruitment, training, induction and support of volunteers, it’s not necessarily going to be a huge amount of work, it depends how much organisations want to put into it. Unlike other quality standards, we don’t rely heavily on policies and procedures but focus more on you demonstrating how you meet the requirement in various ways – speaking to volunteers is a key part of the assessment, so for example if you don’t think you need to have a written support or supervision policy you don’t need to have one, as long as you can tell us what you do, volunteers confirm this, and if you say that there is paperwork to support this then you do produce it (e.g. supervision notes).
We ask you to do a self assessment against the practices in each indicator, which then identifies what steps you need to take to meet the standard. Your assessor will talk you through this to help you to decide what you should and shouldn’t do. Areas that organisations often need to do more work around are:
- Demonstrating how volunteering delivers their strategic plan
- Measuring and communicating volunteer impact
- Monitoring and analysing actions to take to increase equity, diversity and inclusion
- Ensuring that there is a mechanism for volunteers to feed in their views / participate in decision making
- In larger or dispersed organisations identifying where there needs to be more consistency and sharing of good practice across projects. Processes can change across the organisation depending on role - but this should be a conscious decision that generally fits under an overarching volunteering policy.
How much does it cost?
The question that everyone wants to know of course, and the answer is … it depends. The cost is worked out based on the number of your volunteers overall, number of roles and location of volunteers. You can fill in this form for a no obligation quote.
You may be able to find funding to cover the costs, for example Lloyds TSB used to provide funding for IiV through their Enable grant for IiV, and the Lottery has sometimes. had capacity building as part of it's funding. However, with some programmes in the past that have specifically provided funding specifically for IiV have had mixed results, as organisations have applied but not had the capacity to undertake the work, so it's important to be clear before you start who will coordinate the process.
How can Ideas to Impact help you?
Ideas to Impact undertakes training, consultancy, facilitation and research around a range of organisational development issues.
I can also talk to local infrastructure organisations' volunteering networks about the standard and how organisations can use it whether or not they want to sign up.
Get in touch via the website
or becky@ideastoimpact.co.uk. Let me know if you have any other IiV or volunteering questions.


